Wear is… Alessandra DeMarino?

Hi! Welcome back to Wear is She Wednesdays, a series that highlights one special girl each week to let her shine! Every Wednesday, we feature a different “she,” and get the scoop on her style, what makes her tick, and how the heck we can learn to be as awesome as she is. Today we’re asking the question everyone wants to know… Wear is Alessandra DeMarino?

Alessandra DeMarino
jewelry close up

WEAR IS... ALESSANDRA DEMARINO?

If you're looking for an endless stream of eclectic style inspiration, look no further than the wonderful world of Alessandra DeMarino. Her eye for fashion is wonderfully imaginative and the unique looks she creates remind us that getting dressed should be fun!

Greater still, is the woman beyond the clothes. Alessandra is funny, intelligent and a major sweetheart (yup, some people really do just have it all). So keep reading for her thoughts on Disney channel actors, tennis skirts and being a better person.

Hi, Alessandra! Please introduce your wonderful self!

Hi! I’m Alessandra DeMarino, or Alessa as some people call me 🙂 I am a Media student (about to graduate!) in NYC, pursuing a career in fashion PR. I moved to NYC from Atlanta four years ago, and it’s probably the best decision I’ve ever made. Living here has opened me up to sustainable living practices, the world of film, and truly the best pizza! 

1. What was your personal style journey like? And did you make any mistakes along the way?

It’s been a long journey! I first really got into high fashion when I was 12. I didn’t have the resources to buy any of it, but I would shop at my local mall and pick pieces that spoke to me- or were similar to something I would see in an editorial. I definitely looked like a walking Disney channel actor, but hey it was the 2000’s! As I got older I would delve into research on historical fashion, textiles, and sewing silhouettes to learn more! My style currently is inspired by modern Copenhagen women’s fashion, 1980’s silhouettes, 1990’s take on 1960’s mod, and of course the iconic 80s/90s power suits! 

Alessandra DeMarino
Alessandra DeMarino

2. Who or what inspires your style most currently? 

Right now I’m very inspired by vintage fashion magazines and vintage sewing pattern sketches! (I’ll link a pic! It’s hard to describe lol) I’m also inspired by both minimal color palettes and vibrant colorful palettes. It’s honestly hard to choose which I like more!

Alessandra DeMarino
vintage sewing patterns

3. Is there anything on your thrift list right now?

Oh yes! I want a 60’s mini dress, some vintage silk patterned scarves, and a tennis skirt! Thrifting is my go to, besides buying second hand designer items. 🙂

4. What’s one tip you could share for finding your personal style?

Dive into old magazines! Find looks that resonate with you, and try to find some vintage pieces that are similar! Then try to mix it with some of your favorite contemporary pieces. This always seems to do the trick for me! 🙂

Alessandra DeMarino green acne pants
Alessandra DeMarino red cowboy boots

5. What’s your current favorite item in your wardrobe and why?

I just purchased the greatest pair of vintage 90’s Tommy Hilfiger platform boots! They have the greatest chunky square toe, I really love them!

fame and partners dress
Alessandra DeMarino outfit

6. And the bonus question I like to ask everyone before they go: What’s something you’re really proud of right now?

Honestly, I’m proud of my mind and my heart. I strive to be the best possible me in my work and social life. I try to be a compassionate and understanding person in everything I do! That’s all we can do as people, right? Strive to be loving and better people. 

Where else can we find you, Alessandra?

Honestly just my insta, @alessademarino, haha I’m not great at maintaining other social media channels!

Wear is… Rachel Rubi?

Hi! Welcome back to Wear is She Wednesdays, a series that highlights one special girl each week to let her shine! Every Wednesday, we feature a different “she,” and get the scoop on her style, what makes her tick, and how the heck we can learn to be as awesome as she is. Today we’re asking the question everyone wants to know… Wear is Rachel Rubi?

Rachel Rubi at a pink cafe
Rachel Rubi at Miami Glossier

WEAR IS... RACHEL RUBI?

Rachel Rubi is a real gem (pun intended). Haled from Miami, this beautiful soul shines with creativity in not only her style, but in everything she does. She's a girl who views life as one giant inspiration and proves that interesting people certainly find the world interesting.

In a time where streamlining and "niching down" are practically gospel, Rachel fearlessly explores her multi-passionate nature in the most refreshing way. It's been such a pleasure getting to know her, so keep reading for her thoughts on Greek Mythology, paradoxes and Mid-Century furniture.

Hi, Rachel! Please introduce your wonderful self!

Hi, I’m Rachel! Born and raised in Miami to Nicaraguan parents. I’m a Creative Advertising student at the University of Miami and a huge design enthusiast. Fashion, interior and graphic design make my world go round. I’m sustainability-focused, I try to be a conscious consumer. 

1. What was your personal style journey like? And did you make any mistakes along the way?

I found my style through experimenting and being inspired by art history along with the world around me. Including Tumblr, Twitter and Instagram. I just find accounts with styles I love and somehow mesh it altogether to make my own. I went through trial and errors along the way for sure. First error was buying fast fashion. It was easy to buy what I was “told” to buy. Thrifting is what really exposed me to honing down my style. 

Rachel Rubi outfit
Mirror selfie pictures

2. Who or what inspires your style most currently? 

Effortlessness has always inspired me. Nature, the runway, creatives, art history, models and influencers inspire me. Particularly Jacquemus, Margiela, Greek mythology, the mediterranean, mid-century modern, femininity, androgyny, baroque, Parisian, and prairie styles. I’m constantly inspired by minimalists and maximalists. By shabby chic and opulence. I love paradoxes!

3. Is there anything on your thrift list right now?

Yes! I’ve been looking for a cute pair of croc-stamped brown mules. Or any designer thrift finds honestly, but it’s a little hard to come across those in Miami. 

Rechel Rubi interview
Rachel Rubi trying on a green dress

4. What’s one tip you could share for finding your personal style?

Keeping note of the things that spark joy in your life! (Thank you, Marie Kondo.) Keep a record of it and make a mood board. See what speaks to you and build up from there. That’s how I was able to find my own little style full of contradictions wrapped up in a bow of effortlessness. 

5. What’s your current favorite item in your wardrobe and why?

Currently loving my chartreuse blazer from @blaksands. It just reminds me of Eames furniture from the Mid-Century modern era—and it’s a great pop of color in my closet full of neutrals and beige.

girl having a picnic at the beach
Mejuri scarab necklace

6. And the bonus question I like to ask everyone before they go: What’s something you’re really proud of right now?

I’m really proud of the woman I am today. I’ve come to embrace change and stand my ground, finally. I’m proud of my accomplishments and of finding myself creatively. 

Where else can we find you, Rachel?

You can find me on:

Instagram: @rachelrubi

Twitter: @rachelrubies

Website coming soon: rachelrubi.com

Wear is… Jessica Valdes?

Hi! Welcome back to Wear is She Wednesdays, a series that highlights one special girl each week to let her shine! Every Wednesday, we feature a different “she,” and get the scoop on her style, what makes her tick, and how the heck we can learn to be as awesome as she is. Today we’re asking the question everyone wants to know… Wear is Jess Valdés?

Jess Valdes of Avec Desire
Jess Valdes, owner of Avec Desire

WEAR IS... JESS VALDÉS?

Florida native, Jess Valdés, is an inspiration all around. Between the way she chooses to explore her personal style and her risk-taking personality, this enigmatic woman is one you simply can't ignore.

Her dreamy online vintage shop, Avec Desire, has been featured by the likes of Vogue and i-D Magazine and is chock-full of effortless, elegant pieces. Also, she rocks the hell out of her Doc Martens, just sayin'. Without further ado, keep reading for her thoughts on dressing for your mood, ugly sweaters and one of a kind thrift finds.

Hi, ! Please introduce your wonderful self!

Hi there! My name is Jessica Valdés, or just Jess, as everyone calls me. I’m 26. I am based in Central Florida in a small town just outside of Orlando. I graduated from the University of Central Florida with a bachelor’s degree in advertising and public relations, and I’m currently the owner of an online vintage shop called Avec Desire. 

1. What does personal style mean to you? 

To me, personal style means wearing whatever you want depending on your mood that day and not caring what other people think of your outfit choices. As long as you feel comfortable and confident in what you’re wearing, that’s all that matters. I also think personal style is just that…it’s personal. And we shouldn’t judge other people for what they choose to wear, because everyone’s style is so different and that’s what makes the world so unique and amazing! 

Jess Valdes owner of Avec Desire

2. Is there anything in your wardrobe that has special memories?

There are quite a few things in my wardrobe that have special memories. But the one that stands out the most is this yellow, brown and purple, striped long cardigan that I bought in the sale section in Forever 21 my freshman year of high school. It’s literally the ugliest thing and I’m pretty sure it has holes in it, but I wore it all throughout high school. I still have it, I don’t have the strength to let it go because it just has so many memories from my teenage years.  

3. How did you discover your style? 

I think I would have to say I discovered my initial style in my freshman year of high school because that’s when Gossip Girl first premiered and honestly I based all of my outfits off of every character, but mostly Blair Waldorf (lol). But that’s when I started really getting into fashion and just dressing for myself. My style now is definitely a lot different than it was when I was in high school. I’d say I discovered the style I have now probably within the last two years.

Jess Valdes owner of Avec Desire
Jess Valdes owner of Avec Desire

4. What’s one tip you could share for finding your personal style?

One tip I would suggest for finding your personal style is to go thrifting! If you think about it, there is just a bunch of stuff strewn everywhere in thrift shops and nothing is set up perfectly like it is in Zara or Urban Outfitters (where they are basically putting together tables and mannequins with outfits, suggesting items you should buy together).

In a thrift or second hand shop, you are pretty much forced to go treasure hunting and you end up finding pieces that really speak to you and that no one else will have. Over time you will find that you have collected these special pieces that are unique to you and your style!

5. Is there anything on your thrift list right now? 

Yes! Shoes! I find it so hard to find cute shoes that are in really good condition and that are my size. So finding good quality shoes is definitely number one on my thrift list right now!

Jess Valdes owner of Avec Desire
Jess Valdes owner of Avec Desire

6. And the bonus question I like to ask everyone before they go: What’s something you’re really proud of right now?

Something I’m really proud of is basically dropping everything I was doing at the time and taking a risk starting my own vintage shop about a year and a half ago. I didn’t know if it was actually going to turn out to even be something. But I did it and put all of my time and effort into it, and now I am able to do it full-time! My shop has been featured on Vogue.com and just recently on i-D magazine’s Instagram in a special series they have, so I’m pretty proud of those accomplishments! 

Where else can we find you, Jess?

You can find me on Instagram, @jessmvaldes, where I share personal style and lifestyle content. I also have an account for my vintage shop, @avecdesire, where you will find all things vintage shop related like new arrivals, sales, etc. My shop website is https://www.avecdesire.com

Wear is… Beth Jones?

Hi! Welcome back to Wear is She Wednesdays, a series that highlights one special girl each week to let her shine! Every Wednesday, we feature a different “she,” and get the scoop on her style, what makes her tick, and how the heck we can learn to be as awesome as she is. Today we’re asking the question everyone wants to know… Wear is Beth Jones?

B. Jones style outfit
Beth Jones outfit

WEAR IS... BETH JONES?

4 years ago now, the YouTube gods were kind enough to leave a video from Beth Jones in my suggestion box and I was instantly hooked. She's a fearless stylist and avid thrifter who believes in always playing dress up and wearing whatever makes you feel incredible, despite what others might think.

Her YouTube channel, instagram and now book, Outfit Magic, are packed with so much thrifty goodness and the joy she feels when getting dressed transcends the screen so palpably, you'll want to play dress up too.

Between her bright personality and her endless creativity when it comes to personal style, she's someone you simply can't help but adore! Don't be surprised if you soon find yourself binging her glorious fashion content or thinking "maybe I should make this better with a blazer..."

It's an honor to feature Beth today, so keep reading for her thoughts on confidence, starting her channel and Carrie Bradshaw.

Beth Jones in her wardrobe
Beth Jones gingham dress outfit

Hi, Beth! Please introduce your wonderful self! 

I am Beth Jones. I work as a fashion stylist and I have a Youtube Channel. I am located in Orange County. I am all about ALWAYS PLAYING DRESS UP, hunting for treasures in thrift stores, and mixing old with new. 

1. Who or what inspired you to start your YouTube channel?

I started a Youtube Channel in 2010 to share hair tutorials on my fashion blog, but didn’t invest too much time into building my channel. In 2015, I was pregnant with my 2nd son and found myself watching a lot of Youtube videos and got inspired to bring new life to my fashion blog by bringing people into the world of thrifting for vintage treasures. 

2. Clearly, Carrie Bradshaw is one of your biggest style icons. What is it about Carrie that inspires you so much and who or what else is inspiring you currently?

Carrie Bradshaw was the original queen of playing dress up. To me, everyday she was a new character. She let everything around her inspire her outfits, often mixing in vintage. I am currently really inspired by the 80s and 90s.

Beth Jones midi skirt outfit
Beth Jones zebra shirt

3. You're fearlessly experimental when it comes to your personal style. Have you always been so confident or did you learn to be?

I honestly always have been. I am more of a theatrical person so I have always loved to play dress up. I’ve never minded if I stood out in a crowd. 

4. What do you love most about thrifting and vintage and is there anything on your thrift list right now?

I love never knowing when I am going to find a surprise. I love how a find inspires all kinds of outfit ideas. I love the inspiration that comes with it. I am currently looking for winter skirts (pleated or plaid), 90s Mary Jane shoes, and wide-leg high waisted trousers.

Beth Jones and Taylor Made Style
Beth Jones Gucci outfit

5. What exciting things can we expect from you and B. Jones Style this year?

Even more video content (IGTV, Youtube, etc). I love sharing through video, so definitely more of that. Some new B. Jones Style products. And hopefully, some exciting travel adventures!

6. And the bonus question I like to ask everyone before they go: what's something you're really proud of right now?

I am proud of the ALWAYS PLAY DRESS UP community that has been formed through B. Jones Style. It is really exciting that B. Jones Style is less about me and more about all of us.

__

You can find Beth on her YouTube channel, B. Jones Style, her instagram, @bjonesstyle, and on bjonesstyle.com! And be sure to pick up a copy of Outfit Magic for some serious style inspiration and thrifty tips that'll have you creating your own sartorial magic in no time! 

Wear is… Thea?

Hi! Welcome back to Wear is She Wednesdays, a series that highlights one special girl each week to let her shine! Every Wednesday, we feature a different “she,” and get the scoop on her style, what makes her tick, and how the heck we can learn to be as awesome as she is. Today we’re asking the question everyone wants to know… Wear is Thea?

Thea Nickolas @thnicko selfie

WEAR IS... THEA?

I dare you to find a truer free spirit than Thea. From living in the woods for a month, to endlessly experimenting with her style, Thea is fearless. Not only is her heart wild though, it's huge and filled with love for the planet. Since first meeting her in Mary Bordelon's Brooklyn apartment, she fast became an amazing thrift buddy and a dear friend. So keep reading for her thoughts on the best thrift finds, 80lb canoes and her grandfather's button downs. 

Hi, Thea! Please introduce your wonderful self!

I'm Thea, an NYC based singer/actor and content creator focused on leading a low impact life.

1. What does personal style mean to you? 

For me, personal style is the freedom to be as authentic as possible. Experimentation and getting weird is all part of the process of honing in on my own style, and I view every outfit as an opportunity to try something new to feel the most like myself. It's all about playing around and finding what makes me feel the most like me. 

Thea Nickolas @thnicko
@arthurapparel yellow baby shirr dress

2. Is there anything in your wardrobe that has special memories?

Oh so many things! But my most recent special additions are a bunch of old button down shirts that my grandfather passed down to me. Every time I put them on I can smell him and it makes me so nostalgic and happy. He's still around but I don't get to see him very often, so having his old shirts makes me feel like I can always carry a part of him with me. 

3. How did you discover your style? 

Discovering my style is a never-ending process that I'm still exploring, but I've gotten to a place where I feel super authentic and comfortable in all of the clothes I own. I think the biggest thing that helped me find my style was shopping second-hand. Thrift stores generally aren't bombarded by trends and you never know what you're going to find, so it's really easy to get creative when you're not constantly reminded of what is "in".

Thea Nickolas @thnicko
Thea Nickolas @thnicko

4. Is there anything on your thrift list right now? 

You bet there is. I've been on the hunt for a pair of white wide leg canvas pants for over a year now. There are a bunch of things I'm looking out for but in my experience, my best finds are the ones that I wasn't looking for at all. So we'll see what dreamy piece surprises me next!

Thea Nickolas @thnicko
Thea Nickolas @thnicko

5. And the bonus question I like to ask everyone before they go: What’s something you’re really proud of right now?

Over the summer I lived in the wilderness in Minnesota for a month, which if you know me, you know that's not something I would normally gravitate towards - I'm a city person through and through. But I proved to myself that I'm tougher than I thought. I can carry an 80lb canoe all day long, shit into a hole in the ground, and hike until I can't feel my legs. I know the best type of wood to start a fire, and I can keep that fire lit for hours. I'm super proud of myself for giving myself this chance to grow and change. 

Where else can we find you, Thea?

You can find me on Instagram @thnicko, on YouTube, and on my website: theanickolas.com